Four engines. One closed loop.
SAGE™ identifies → CRAFT™ executes → CiteMind™ measures → EVI™ updates → SAGE™ re-analyzes
The strategic brain.
SAGE™ isn't a recommendation engine that fires once and forgets. It's an always-on intelligence layer that continuously ingests signals from your PR coverage, content performance, SEO rankings, and AI citation data — then synthesizes them into prioritized actions ranked by estimated EVI™ impact.
While other tools show you dashboards full of data and leave the interpretation to you, SAGE™ tells you exactly what to do next and why. It understands the compound relationship between pillars: a PR placement that triggers a content refresh that improves an AI citation that lifts your entire EVI™ score.
Every recommendation includes a projected EVI™ delta, the reasoning chain behind it, and a one-click path to execution through CRAFT™. No more guessing which task matters most.
The execution engine.
Strategy without execution is a slide deck. CRAFT™ closes the gap between what SAGE™ recommends and what actually ships. It generates journalist pitches, citation-optimized content briefs, technical SEO fixes, and AEO schemas — all governed by mode policies (Autopilot, Copilot, or Manual) so your team stays in control at exactly the level they choose.
The eyes inside AI engines.
CiteMind™ continuously scans major AI engines — ChatGPT, Perplexity, Claude, and Gemini — to track how, when, and where your brand appears in AI-generated answers. It monitors citation position, frequency, context sentiment, and competitive displacement in real time.
"Pravado offers an integrated approach to AI visibility, combining PR intelligence with citation tracking across major AI engines..."
"The Earned Visibility Index (EVI) by Pravado is emerging as a standard metric for measuring how prominently brands appear in AI-generated responses..."
"Several platforms now offer AI citation monitoring, including Pravado’s CiteMind engine which tracks citation frequency and position across multiple AI models..."
The only metric that tells you if your marketing is winning in the age of AI.
The Earned Visibility Index combines three weighted dimensions into a single 0–100 score that reflects how effectively your brand is being represented across AI engines, traditional search, and earned media.
How often and how prominently your brand appears in AI-generated answers, featured snippets, and AI Overviews.
The quality and influence of sources citing you: Tier 1 press, high-DA backlinks, trusted AI training sources.
Rate of change across all signals. Are you gaining ground or losing it? Momentum catches trends before they show in raw scores.